If you’re looking to nail the no-makeup makeup trend, you may be wondering if Glossier is worth it. Since my first visit to the Glossier store on Melrose Place, during my semester abroad in LA, I’ve built up quite a glossier collection. So I’ve got all the details on what Glossier products are worth it, and which you may want to give a miss to!
What is Glossier?
If you’re new to the beauty sphere, you may have not heard of Glossier. Glossier (pronounced ‘Gloss-ee-ay) is a beauty brand founded by Rachel Weiss. Weiss began a beauty blog, under the name Into the Gloss in 2010. Through her experience with this blog, and being the go-between brands and consumers, Weiss thought it was time these brands worked in direct communication with their customers. This is what sparked Glossier and its launch in 2014.
Starting with just 4 products: a moisturiser, face mist, skin tint, and lip balm. Glossier has since grown into a cult brand that many love. The brand’s primary focus is on creating products their loyal fan base has asked for. Their catchphrase is products ‘inspired by real life,’ and the majority of their makeup and skincare is about enhancing what you have rather than covering it.
This consumer-first approach is evident in every step of the Glossier journey. For those who have been in any of their stores, you’ll know it’s more of a showroom than a shop. There’s almost always a queue outside. You are encouraged to play with the products and create Instagram-worthy moments. The LA Glossier store even has a ‘cave’ room designed just for Insta-pics! The staff will then come with an iPad and ask what you would like to order, a short while later your name will be called and your products will be given to you in a Glossier tote bag, alongside free stickers and postcards. The whole vibe is inclusive and caring. This is part of the reason the brand has built up such a following.
But is glossier worth it? Or is it just clever marketing? I’m going to talk to you about every single Glossier product I have personally tried so you can get the low down.
Is Glossier Cruelty-Free?
Before delving into the products let’s talk about whether Glossier is cruelty-free. Cruelty-free beauty is very important to a lot of people, as a vegetarian myself it’s something I’m paying more attention to now than I did when I was younger. Luckily, Glossier states on their website that they are committed to being cruelty-free and they are Leaping Bunny certified.
What are the Most Popular Glossier Products?
Whilst I don’t know exactly how many of each product Glossier has sold, I can make a pretty good guess at what their most popular products are. The first being Boy Brow, their eyebrow colour & gel. This was possibly the first product I ever saw talked about from Glossier, and it was all the rage a while back. Despite this, I actually only picked up my first Boy Brow recently!
The second product that I think is extremely popular among Glossier fans is their Cloud Paint. This is a liquid blush, and I can’t wait to tell you all about it later in this post!
So What Glossier Products are Worth It?
It’s time to get into which Glossier products are really worth it. I’m going to take you through each product I have tried from foundation, to eye-liner. I like to be logical so we’re going to go through them in the order that I tend to apply my makeup! So let’s get into it!
Glossier Perfecting Skin Tint
Glossier’s Perfecting Skin Tint is their answer to foundation. In line with their no-makeup makeup vibe, this product is what it says on the tin: a tint. So if you’re looking for extreme coverage this product isn’t for you. Whilst I love Glossier, this product is one of my least favourites. I tend to opt for medium to full coverage foundations to cover my acne scars, which is the main reason I don’t reach for this product.
The texture of the Perfecting Skin Tint is very runny, almost like water. When applied to your face it blends very easily and melts into your own skin tone and texture. I also suffer from oily skin throughout the day, and as a product that’s designed to give your skin a little glow this isn’t really the one for me.
Saying all this, I know many people who love this skin tint as a very lightweight base to their natural makeup routine. I also think this would be a good product for those with dry skin as it does feel very hydrating. But if you’re like me and want to cover imperfections in your skin, I’d definitely say this Glossier product isn’t worth your money.
Glossier Stretch Concealer
Next up is Glossier’s Stretch Concealer. This is the first concealer I’ve ever tried in a pot, I usually use ones that come in a tube with a doe-foot. I really wanted to try a pot concealer after watching how Mikayla Nogueira did her concealer on TikTok.
I usually apply this with a dense eyeshadow brush (because we like multi-tasking tools here). This hasn’t become my go-to concealer, but its hydrating nature and blend-able texture mean it is the one I reach to on days when I’m only wearing concealer and mascara. Along with all Glossier products, this isn’t a high coverage concealer but I do think it’s a buildable formula that you can achieve decent coverage with.
Again, if you have oily skin like me this NEEDS to be set properly. I’m still working on finding the right setting powder for my skin, but I try and set this with a loose powder to really lock it in.
I struggle finding foundation and concealer shades that match me perfectly and I have to say this is where Glossier is definitely worth it. The Stretch Concealer matches my skin-tone perfectly!
Glossier Boy Brow
One of the most hyped products from Glossier is Boy Brow, and I told you I’d let you know if it was worth it. I can confirm this product lives up to the hype. For years now I have been using the NYX eyebrow pomade, which is a dupe for the Anastasia pomade. However, since ordering Boy Brow at the end of last year I have been hooked!
This tinted eyebrow gel is now the only product I use on my brows. It’s so simple and quick, not only does it give a slight colour but it sets your brows in place without feeling crunchy. If you’re looking to make your brow routine simple, Glossier’s Boy Brow is most definitely worth it!
Glossier’s Skywash is one of the newest editions to their collection. It is a matte liquid eyeshadow that has a doe foot applicator, currently available in 7 shades. The shade I have is ‘Valley’ which is a deep orangey brown. These blend out to be quite sheer so don’t worry if the colour looks a little intimidating!
These are definitely buildable in colour and so easy to apply! I quite often wear this eyeshadow just by itself, blending it out with my finger. So if you’re looking for an easy eyeshadow to pop on and go this one from Glossier is definitely worth it!
Glossier’s Lidstar was the first eyeshadow I tried from the brand. Again it’s a liquid eyeshadow, but with a little bit of a sheen. I have mine in the colour Slip. Again, this is a great eyeshadow for popping on, blending with a finger and being ready to go!
I love using this as an eyeshadow base too. I often use it to start off a look I do with my Naked 3 palette as the shades go perfectly. Lidstar works really well with powder shadows to it really can do it all!
Glossier Pro Tip Eyeliner
Another product I’ve discovered in recent months is Glossier’s Pro Tip Eyeliner. When I tell you this liquid eyeliner has staying power I am not joking. When we’re finally allowed out and able to go to bars this is for sure what I’ll be wearing. You will need to double cleanse to remove this eyeliner, but honestly I think it’s worth it considering it won’t transfer or smudge throughout the day.
Glossier Lip Gloss
Glossier’s Lip Gloss gets almost daily use from me. I have it in shade ‘clear’ and as you can see it does have a slight pink to it but this doesn’t really show on the lips.
This is the perfect everyday gloss, it’s enriched with vitamin E and it feels really hydrating on the lip. So if you’re looking for a new staple lip-gloss, this is definitely one to try!
Glossier Cloud Paint
Possibly Glossier’s most hyped product is their Cloud Paint. This is a liquid blush, and honestly is my ultimate favourite Glossier item. Before purchasing this I really wasn’t into blush but Cloud Paint has me converted! You only need a little amount of this, I put three dots along my cheeks and then blend it out with a dense brush.
If you’re yet to try this Glossier product, it’s well worth your time!
Glossier Balm Dotcom
Another Glossier product that I use on a daily basis is the Balm Dotcom. This is essentially a lip balm but can be used anywhere on your skin. I often use it to moisturise the skin around my nails as well as on my lips. If you’re looking for a good lip balm to hydrate your lips then I highly suggest this one!
What Glossier Products I Recommended You Try First
Now I’ve given you the low-down on all the Glossier products I’ve tried, I’m going to tell you which three I think are worth you trying!
- Cloud Paint – this will convert you to blusher if you don’t yet use it!
- Balm Dotcom – this is such a great all rounder, I keep it on my desk and use it everyday.
- Pro Tip Eyeliner – this one has staying power, and might replace KVD Tattoo Liner as my new fave!
I hope you’ve found this post helpful for figuring out which Glossier products are worth your time and money! Let me know your favourite Glossier items in the comments, and what you think I should try out next!
About Katie May
I am a 23 year old digital marketer. I received my English Literature and Philosophy degree from Cardiff University in the Summer of 2020. Alongside my degree, and as a hobby in my spare time I enjoy creating both YouTube and blog content around topics I love. From my travels, to my favourite beauty items, to my ever-expanding reading list!